Nine Leading Operators Forge a Landmark Alliance to Enable Partner Services and Expand Reach

MOSCOW, February 15, 2016

Mobile TeleSystems PJSC ("MTS" or "the Company" - NYSE: MBT; MOEX: MTSS), the leading telecommunications provider in Russia and the CIS, announces today that MTS, BT, Deutsche Telekom, Reliance Jio Infocomm Limited, Millicom, Orange, Rogers, TeliaSonera and TIM have joined forces to build a new Partnering Operator Alliance that will allow partner businesses to more efficiently and quickly bring innovative products and services to customers around the world. These companies can reach a potential customer base of around one billion customers in more than 80 countries around the world. 

"We believe in the positive synergy that this alliance brings to the global market. The joint forces of industry leaders create additional value for our customers and give us a chance to provide the latest innovations, best services, products and client experience. We are proud to represent Russia and CIS countries in the alliance and we are sure that it is wise to face global market challenges in an alliance of reliable partners from all over the world," explains Vasyl Latsanych, Chief Marketing Officer of MTS Group.

The Alliance focuses on exchanging best practices on how to bring partner propositions to the market, on joint efforts in partner scouting and will also exchange knowledge about upcoming trends and services amongst the group. As of today, the Alliance has established relationships with 30 innovative partner businesses including AirBnB, Celltick, Disconnect, Idoomoo, Magisto, Mojio and Spotify.

The alliance is an open network of like-minded operators worldwide with complementary geographical footprints. It is covering all relevant product categories within an operator's business, mobile as well as fixed, B2C as well as B2B. The Alliance will be expanding to additional operators soon.

Further operator comments:

• Christian von Reventlow, Chief Product & Innovation Officer at Deutsche Telekom: "Partnering becomes more and more important. We as operators can provide partners with the best networks and easy distribution to customers. And the partners enable us to provide our customers with the best and most innovative products and services. This is a perfect win-win-situation for all. Therefore I'm very happy that we were able to build this powerful alliance."
• Rainer Deutschmann, Chief Product & Innovation Officer of JIO: "JIO is set to enable each Indian to live a digital life. To this end, we have built the globally largest greenfield 4G and fiber network, as well as a suite of digital services enabling entertainment, cloud, payment, and much more. We invite the best partners to work with us to co-create a Digital India."
• David Gillarranz, VP Digital at Millicom: "Millicom operates at the heart of the digital revolution, helping to transform the economic, business and social landscapes in emerging markets. We can do this best when we work together with others to provide a compelling digital ecosystem for customers and this is why we are excited to be part of this new partnering network."
• Mari-Noëlle Jégo-Laveissière, Senior Executive Innovation, Marketing and Technologies at Orange: "Orange is already committed to enabling digital startups to accelerate their growth through its in-house initiatives and its partnerships with operators or large companies. We strongly believe that this alliance will contribute and enhance our collective ability to scale up innovators."
• Jesper Hedblom, Head of Commercial, TeliaSonera: "We're always looking to expand the digital ecosystem and provide our customers with exciting new services. By teaming up with our great peers we'll get the possibility to work with partners and access innovations that we otherwise might not have come across. I really look forward to work together and bring even more great services to our customers."
• Lucy Lombardi, Head of Innovation & Industry Relations of TIM: "This alliance is a unique arena where the most important operators can build upon their respective innovation experiences and solutions providing also an opportunity for operators to introduce their start-up ecosystems to an international footprint."

Learn more about MTS. Visit the official blog of the Investor Relations Department at http://www.mtsgsm.com/blog/