MRM Named To Fast Company's 2020 List Of The 100 Best Workplaces for Innovators

NEW YORK, July 29, 2020

The 2020 Best Workplaces for Innovators ranks 100 winners from a variety of industries, including computer science, biotech, consumer packaged goods, nonprofit, education, financial services, cybersecurity and engineering. Fast Company editors scored nearly 900 applications, and a panel of eight eminent judges reviewed and endorsed the top 100 companies – an increase from last year's list of 50. The 2020 awards feature workplaces from around the world with several of the honorees based outside the U.S.

Kate MacNevin, Global CEO of MRM, said, "In the fast-changing world of marketing, it has been essential for us to keep constantly innovating in order to help our clients stay ahead of the curve in connecting with their customers. Our approach to inventing new products, services and businesses begins with understanding consumer needs – and we have been providing product and service innovation, business design and digital transformation strategy consulting both to startups and established brands."

"As much of the world recovers from health, economic, and social crises, we need innovation more than ever," says Stephanie Mehta, Editor-In-Chief of Fast Company. "This new list of the Best Workplaces for Innovators celebrates organizations that have fostered innovative thinking by investing in technology, research and development, and their employees." 

Whether through its dedicated LAB13 by MRM innovation labs around the world, or its new ways of bringing worldwide creative resources to bear through its PURPLE BRIEF™ collective ideation/network crowdsourcing innovation, or the four patented proprietary Data & Analytics software products it has developed, MRM has been continually focused on reinventing the modern agency operation. 

This ongoing commitment has led to innovations that go beyond marketing as well. Responding to a staffer's interest in aiding the hearing impaired, MRM employees were invited to help build an intelligent machine learning framework, trained to identify body gestures and process data in real-time, to replace audio signals with visuality. This resulted in a SIGNS dictionary, developed and inspired by the hand movements, which is the world's first sign language recognition service that actually works.

MRM's openness to an innovation ecosystem has also driven its support of a comprehensively diverse workforce. MRM's Blueprint 2020 overall Diversity & Inclusion plan, first launched in 2017, served as a road map to strengthen its commitment and develop strategies that lead to awareness, education and development and resulted in its being named in 2019 as Agency of the Year at IPG's Inclusion Awards encompassing all of its agencies.